Privacy Policy

Our Contact Details

Name: Bettering Our Worlds (BOW) Ltd.

Address: BOW, Sheffield Technology Parks, Arundel Street, Sheffield, S1 2NS

E-mail: [email protected]

The Type of Personal Information We Collect

We collect and process the following information:

  • Personal identifiers, contacts, and characteristics (for example, names, email addresses, and job titles)
  • Usage data (such as how you use our software and services)
  • Technical data (including IP addresses, browser types, and operating system)
  • Marketing and communication preferences

How We Get the Personal Information and Why We Have It

We obtain personal information in the following ways:

  • Direct interactions: Information you provide when signing up for our service, requesting marketing material, or giving feedback.
  • Automated technologies: Data collected by cookies and similar technologies as you navigate our websites.
  • Third parties: Information we receive from other sources, such as analytics providers and partner networks.

We use your personal information to:

  • Provide, improve, and personalize our services
  • Communicate with you, including responding to your queries and sending updates
  • Conduct analysis and research to improve our technology
  • Comply with legal and regulatory obligations

We share your information with:

  • Service providers who assist in delivering our services
  • Professional advisors like lawyers, auditors, and insurers
  • Regulatory authorities, if required by law

The legal basis for processing your information includes consent (where you have given consent), contract (where processing is necessary for the performance of a contract with you), and legitimate interest (for example, to improve our services).

How We Store Your Personal Information

Your information is stored on secure servers. We implement measures to prevent unauthorized access, alteration, disclosure, or destruction of your data. We retain your personal data for as long as necessary to fulfill the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements. After this period, we securely delete or anonymize your information.

Your Data Protection Rights

You have several rights under data protection law, including the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data in certain circumstances
  • Object to processing of your data where we are relying on a legitimate interest
  • Request transfer of your data to another service provider
  • Withdraw consent at any time where we are relying on consent to process your personal data

If you wish to exercise any of these rights, please contact us at [email protected]. We aim to respond to all legitimate requests within one month.

How to Complain

Should you have a complaint about our data handling practices, please contact us at [email protected]. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues.

The ICO’s contact details:

Information Commissioner’s Office Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF Helpline number: 0303 123 1113 ICO website:

Changes to Our Privacy Policy

We may update this policy from time to time. We will notify you of any significant changes and will always post the updated policy on our website.

Contact Us

For more information about our privacy practices, or if you have questions, please contact us by e‑mail at [email protected] or by mail using the details provided above.